January 12, 2021
Do you recall the time when you had the first great idea for a business? Think back and think of your journey, the continuous evolution, the feeling of stress and bittersweet taste of success! We Think growing a business is symbolic of growing a tree.
Planting the seed of an idea, watching it grow and thrive has brought you to this point and has given life to your business. As a business owner, you are aware of the work that goes on behind the scenes, the foundation of roots you have planted to build the foundation of your business.
You know the time and energy that has been devoted to creating a viable concept and ensuring your businesses continued evolution. We can easily forget all the work done behind the scenes, what the public sees or interacts with is what can determine the health of a company. The many branches of a tree can represent the different areas of your company. Using this perspective, you can easily see the advantages of ensuring the branches are reflective of your overall success. Are the leaves bright green and soft, beautiful to look at and strong? Are you watering your business's tree often enough with the assessment of the individual branches?
Each branch can be an entire function, from products and services already being utilized, such as social media, graphic design, website, POS software and hardware to an array of services not currently being applied. In order to ensure your tree is growing in the most efficient way possible, it is vital to examine the individual branches for further growth. You want to make sure the branches are complementing each other, growing and being used to most benefit the business. An in-depth look can show you a variety of different opportunities, adding branches for such things as cyber-security, lead generation, HR, sales, coaching and even the fun stuff like the interior design for your office space.
Sometimes branches are overgrown and need to be pruned back, allowing for other foliage to get enough light. Condensing services and looking into the health of products and services already in use will help evolve in the most efficient manner possible. Cutting away certain aspects of a business does not always mean it is failing, it's allowing something to be cut away and replaced with a more effective option.
The roots are the base of the growth of your business tree of life and will determine how it will continue to prosper. Make sure you are fertilizing it with the best possible care, attention to each branch, and continue to see that seed flourish.
The team at Sock Savings Group would love to discuss how we can help your tree and grow your business.
Continue reading: Is It Time for a Change? You Can Trust Us!
Are you stuck in your old ways? Do you fear change when it comes to your business? Think of the last time you made a drastic change in your life. Was the outcome positive?